business, Design, Photo

Flickr and Webshots – A classic web2.0 case

WebShots vs Flickr

Alexa is a web site that tracks traffic over time. The data from Alexa is collected from the people running the alexa toolbar in their browser, and in general that is enough to give a quite reliable picture of how a site is doing.

You can also compare charts, and the chart that shows the traffic rank of the popular photo sharing site Webshots vs. the chart of the relatively new but much hyped and right now just as popular service called Flickr is a very interesting illustration.

Webshots started as a general photo sharing site in 1999 and are celebrating their 10th anniversary as a brand these days (they started out as a professional service around 1995). Flickr emerged around february 2004. So, how come that a new site with a name that is difficult to spell and impossible to pronounce can rival Webshots after less than two years? It is difficult to say exactly why Flickr has this fantastic success. But, as it has been discussed all over the web as people realize this interesting and relatively new service – there are some properties of Flickr that is a good example of the successful web 2.0 service:

- A system that is easy to understand
– A clean interface with focus on usability
– Social functions like tagging, groups, commenting, evaluations and friends
– RSS feeds for everything
– An open API

The high usability grabs even your mother as a user. RSS feeds and an open API give them cred and collect users from the tech savvy digerati. The social network and possibility to create communities make both your mother and the geeky neighbour happy.

And while you’re here, please vote for my blog in the Norwegian competition that wants to elect the best technology blog in norway: Now I really need your help :-)

Thomas Hawk has extended this article with more thoughts on the comparison of WebShots and Flickr here.

Narendra Rocheroll has some interesting issues as well. Definitely worth a read.

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