Comments on: Content isn’t king http://eirikso.com/2006/10/11/content-isnt-king/ The personal web site of Eirik Solheim Tue, 22 May 2012 12:07:07 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: iacob http://eirikso.com/2006/10/11/content-isnt-king/comment-page-1/#comment-2207 iacob Sat, 14 Oct 2006 14:01:14 +0000 http://www.eirikso.com/2006/10/11/content-isnt-king/#comment-2207 I think another thing that separated google video and youtube was how easy youtube made it to share their videos. Via email and on other web sites. If content providers should learn one lesson from this "raise of youtube" it is to make their content available as easy as possible and to let people share it between them. When trying new content providers you trust your friends more than any ad campaign. I think another thing that separated google video and youtube was how easy youtube made it to share their videos. Via email and on other web sites. If content providers should learn one lesson from this “raise of youtube” it is to make their content available as easy as possible and to let people share it between them. When trying new content providers you trust your friends more than any ad campaign.

]]> By: Sam http://eirikso.com/2006/10/11/content-isnt-king/comment-page-1/#comment-2204 Sam Sat, 14 Oct 2006 10:39:04 +0000 http://www.eirikso.com/2006/10/11/content-isnt-king/#comment-2204 If I'd the choice to bring movies or friends to a lonely island, I'd bring the movies - I *like* my friends and would not want them stuck on some nowhere island. If I’d the choice to bring movies or friends to a lonely island, I’d bring the movies – I *like* my friends and would not want them stuck on some nowhere island.

]]> By: Eirikso http://eirikso.com/2006/10/11/content-isnt-king/comment-page-1/#comment-2203 Eirikso Fri, 13 Oct 2006 14:47:37 +0000 http://www.eirikso.com/2006/10/11/content-isnt-king/#comment-2203 I guess that's right, but the one percent that are active and contribute are very often the first users and important to spread the word. They are the ones that get websites like these well known so the "lurkers" start using it... I guess that’s right, but the one percent that are active and contribute are very often the first users and important to spread the word. They are the ones that get websites like these well known so the “lurkers” start using it…

]]> By: iacob http://eirikso.com/2006/10/11/content-isnt-king/comment-page-1/#comment-2206 iacob Thu, 12 Oct 2006 07:54:07 +0000 http://www.eirikso.com/2006/10/11/content-isnt-king/#comment-2206 I think this is a fair point. But as Jakob Nielsen show <a href="http://www.useit.com/alertbox/participation_inequality.html" rel="nofollow">here</a>, most still just want to watch. What separate YouTube from Google is that they made an attractive environment for those contributers who do make the better content. These people prefer the dialogue with other active users that only YouTube can accomodate. Most people on the other hand still could'nt care less about the community part of YouTube as long as they get their funny clips and are able to share them with their friends. I think this is a fair point. But as Jakob Nielsen show here, most still just want to watch.

What separate YouTube from Google is that they made an attractive environment for those contributers who do make the better content. These people prefer the dialogue with other active users that only YouTube can accomodate.

Most people on the other hand still could’nt care less about the community part of YouTube as long as they get their funny clips and are able to share them with their friends.

]]> By: Content isn’t King | Harael Blog http://eirikso.com/2006/10/11/content-isnt-king/comment-page-1/#comment-2205 Content isn’t King | Harael Blog Wed, 11 Oct 2006 19:02:28 +0000 http://www.eirikso.com/2006/10/11/content-isnt-king/#comment-2205 [...] I found this to be very inspiring. [...] [...] I found this to be very inspiring. [...]

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