Category
NMF
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05.23.06The future of TV distributionChapter 3 of my presentation from the Nordic Media Festival. You find the articles I have produced so far from this presentation here. Some history Six years ago I made some slides for a presentation at a big media conference in Stockholm. I suggested that we should have a look at how TV is distributed and take a closer look at the business model. Could new technologies change that model? To illustrate my point I made a comparison with the software industry. This is how the business model worked when I bought my first license of Photoshop back in 1994. Adobe makes the ...
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05.18.06Commercials gone wildThe norwegian website Propaganda has an article out (norwegian) on how commercials now can be distributed through the net and can reach millions of people without the need of televison stations or cable companies. I used the fantastic Volkswagen commercials featuring Peter Stormare to illustrate this fact in my presentation at the Nordic Media Festival, and Propaganda asked me some questions. They have summarized the issues nicely in their article, but I have a couple of points to add... Last year I posted a short article on the BMW commercial featuring Kermit the frog. A friend of mine, John Andreas Andersen ...
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05.16.06The convergence that makes things difficultThe next chapter from my presentation at the Nordic Media Festival. You find the rest of the chapters here. People have been talking about the convergence of devices for a long time. And if everything is melting together into one universal device this sounds like something that will be very easy to handle. Problem is that this is not the case. The convergence leads to an abundance of devices that can be used to recieve rich media like video and sound. The computer is turning into a video recorder. The mobile phone is turning into a media device. The TV is ...
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05.15.06Predicting the futureThis is my first in a series of posts from my presentation at the Nordic Media Festival. I will tag them all with "NMF", so that you can easily find all of them through the "Category Cloud" in my right sidebar. I start the presentation talking briefly about how difficult it is to predict the future of technology. Using an example from the fantastic commercial in an old computer magazine that I found. Saying anything close to "whatever happens in the future, it'll fit into this space" is bound to look ridiculous after a couple of years. But is there something that ...
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05.12.06My presentation at the Nordic Media FestivalPhoto: Bergen, Norway - in May. Shot outside just before my presentation. I just did a terrible thing. I promised hundreds of people that I would post my presentation here at eirikso.com Making a promise in front of hundreds of people while everything is documented on tape is a serious obligation. But hey, a little preassure is good for productivity. The presentation is obviously finished, so what's the problem? Can't you just upload the powerpoint to your website? That will take you a couple of seconds... About my presentation style I often get questions from people that wasn't able to attend my presentations if I ...