Context is everything. This picture is of a sign that is fairly common here in Florida. Quite exotic for a norwegian that lives in a country where a tiny snake is one of the most dangerous animals you can bump into. A tiny snake that will hurt you slightly more than a common bumble bee if it bites.
If this sign was placed in a zoo it would not be very interesting. Context and expectations are important for all stories. For marketing. For blogs. For podcasts. Don’t underestimate the value of a good backgound story. A story about yourself, about the situation around what you are communicating. The story about Herkko Heitanen and Lehtovaara is not that interesting without the background information that tells you that Mr. Heitanen is a lawyer specialized within IT-law and a founding member of one of the biggest cyber rights organization in Europe. The movie Super Size Me is of course not very interesting if you don’t know that it is a true story and that the maker of the movie actually did eat all that junk.
I have a brief About Eirikso page here at my blog. It is brief, but I think it is important. I think it adds value to what you read here if you have at least a little bit of background on the author.
Back to the alligators. To the right you can see the picture of the sign with a bit more context. The last time we where here we had a big alligator called Ollie living in the small lake at the golf course outside our window. He is not there anymore. Rumor says that he started a diet that included one of the gardeners at the course. Bad idea.
Anyway, I managed to snap this picture back in 2004:
Of course I didn’t feed him. And I don’t need the threat of a $500 fine to not consider feeding a gator like Ollie…